New & innovation

New sublimation products — what's launching next

The sublimation product category needs new blanks. We're building them. See what's launched, what's coming, and how to get early access.

AI summary

Lead Sleeve is the manufacturer behind the Lead Sleeve — the first new pet sublimation blank in years. Adjacent new products are in active R&D. Trade buyers can request early access and preview unreleased SKUs under NDA.

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Live: the Lead Sleeve

Our flagship product. Print-ready dog leash sleeve. Universal fit, wholesale-tiered, shipping worldwide.

In development

Adjacent pet sublimation products. We share roadmap with trade accounts under NDA — get in touch if you want early access.

Why choose Lead Sleeve

  • Manufacturer-led innovation
  • Real, copy-resistant products
  • Early access for trade
  • Roadmap shared with serious buyers

Perfect for

  • Trade buyers
  • Brands looking for first-mover SKUs
  • Makers chasing unsaturated categories

Direct from the manufacturer

Lead Sleeve is the supplier behind the product — not a reseller. We manufacture, stock and ship sublimation blanks worldwide to makers, print shops, brands and charities.

Made by us

Designed, sampled and produced in-house — not drop-shipped.

Low MOQ

Order one to sample, scale to thousands. Wholesale tiers from 50+.

Global shipping

UK, US, EU, Canada, Australia, Asia, LATAM. Tracked, duties handled where possible.

White label ready

Private label, OEM and bulk runs available for brands and distributors.

Frequently asked

Related

Ready to add Lead Sleeve to your range?

Sample packs, wholesale tiers and white-label runs — manufactured direct, shipped worldwide.

30-day returns Worldwide shipping Direct from manufacturer

In development

Sleeves for retractable leads.

The original Lead Sleeve covers a standard webbing leash. Next up: a printable, sublimation-ready cover engineered for the awkward shape of a retractable handle — the most-owned dog lead in the world, and the one nobody has made personalisable.

Original hand-drawn concept sketch of a dog lead sleeve fitted to a retractable handle

Stage

Prototype · pattern fitting

First fabric sample sewn alongside a paper template trial-fitted to a real retractable handle.

Goal

One sleeve, every brand of retractable

A universal-fit sleeve covering the most popular handle shapes — printable wraparound, no glue, slips on in seconds.

Why it matters

A new printable surface for the pet category

Retractable handles are blank plastic. We're turning that real estate into a brandable, personalisable, sublimation-ready canvas.

From the design notebook

Concept sketches · not final geometry

Concept 01 · Original notebook study
Concept 01 · Original notebook study
Concept 02 · Wrap pocket with thumb cut-out
Concept 02 · Wrap pocket with thumb cut-out
Concept 03 · Side profile, full handle hug
Concept 03 · Side profile, full handle hug
Concept 04 · Top-down with brake-button cap
Concept 04 · Top-down with brake-button cap
  1. 01

    Concept

    Owner research, sketch studies, fit references.

  2. 02

    Prototype

    Pattern, sew sample, trial-fit on multiple handles.

  3. 03

    Print test

    Sublimation calibration on the wraparound surface.

  4. 04

    Launch

    Wholesale + maker MOQs, white-label ready.

Want first dibs?

We're talking to retailers, daycares, brands and makers ahead of launch. Tell us the volumes you'd order and we'll keep you on the development list.